Greetings Fabulous Retail Community!
Thank you for your interest in joining Lydia Place for our 5th Annual Handbags for Housing Fashion & Fun event June 8th, at The Depot Market Square.
Our theme this year is, "Its All About The Handbag", and we are pulling out all the stops to make this the best and most fashion forward event ever!
The fashion show is a key component of the event.
This year, we are doing a mash-up of our traditional fashion show, and incorporating our Live Auction - by having our stores carry a featured Live Auction handbag, and then auctioning the bag off the model after your last store model has walked the runway. This will give your trio of models even more time on the runway and be an exciting to challenge to build a collection around a featured designer bag! We hope this will be a fun and exciting new spin on this event for you and our guests.
The fashion show will be hosted in a Bryant Park style white tent (3200 square feet) next to the Depot Market, and is a professional and polished showcase of some of our community's top retail shops (THAT'S YOU!).
And... if you would like to enjoy additional marketing benefits for this inspired event welcoming over 500 ladies (and men) to a night of fashion and fabulous-ness, select any level of sponsorship, and the Runway Participant features will apply!
We will have a dynamic judging panel that will be scoring each collection based on the following
- Cohesive Collection
- Avante Garde
- Best Incorporation of Assigned/ Featured Handbag
- Peoples Choice
WANT TO KNOW WHAT IT LOOKED LIKE LAST YEAR?
OTHER THINGS TO NOTE
COUPON SLEEVE: There will be a coupon sleeve that you can contribute a store discount to. You will need to provide 400 coupons. Find details in the packet.
VIP GOODIE BAG: All our VIP guests will receive a tote filled with fabulous items and samples from our event participants.
We hope this helps to add to exposure and fun for everyone. You will need to provide 175 items/goodies for the bag. Find details in the packet.
SILENT AUCTION HANDBAG: Your shop will contribute a bag valued at $100 or more (can be filled with items to make this the total) and be an additional advertising feature at the event.
LIVE AUCTION BAG: You will be building your store's three piece collection around your assigned handbag. Want to feature a bag from your store instead one assigned? Let's talk! Call me and we can make it work!
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These contain:
SPONSOR PACKET:
Sponsor Form - due by May 1st
(or fill out online)
RUNWAY PACKET:
Check-list
Runway Participant Form - due by May 2nd
----You can scan these and send me a copy prior to May 2nd. ---
Runway Model Sheet - due by May 19th
Model Info Sheet (For Model)
Want to register now, and get the fashion ball rolling?
Thank you so much for your consideration of partnership for this exciting event.
Please don't hesitate to get in touch if you have any questions.
Best wishes
Kyle Fuller & Shultzie Willows